• The wrong hires drain focus, energy, and margin.

  • A-players burn out while average performance slides through.

  • Leaders get buried in the day-to-day—busy being busy—instead of leading.

About Väre


We work with bold, visionary leaders who refuse to settle for ordinary. Our clients aren’t just building businesses — they’re creating legacies.

 

At Väre, we believe growth isn’t just about revenue. It’s about impact. Workplaces shape lives, and when leaders elevate the human experience at work, the ripple spreads — into families, communities, and industries.

That’s why we exist: to help you scale smarter, lead stronger, and leave waves of impact that outlast you.

Attract — Win the War for Talent

You don’t find A-Players by accident. You attract them by design.

Most businesses don’t have a hiring problem—they have a clarity problem.

They don’t know exactly who they need, why that person would join, or what success looks like once they do.

That’s where we start.

Attraction isn’t about filling seats—it’s about engineering alignment between purpose, personality, and performance, so the right humans can thrive from day one.

How we help you ATTRACT: (click on the down arrow)

Retain — Keep Your Heroes

 

Retention isn’t a policy problem—it’s a human one.


You only get one first impression, and it sets the tone for everything that follows.


When people feel seen, supported, and stretched, they don’t just stay—they grow.

 

When they don’t, even your best performers quietly disengage long before they ever resign. Most companies think retention means perks or pay rises.

 

We know it’s about psychological safety, clarity, and connection—and ultimately, putting the Human back in your Human Capital.

Because leadership isn’t a title; it’s behaviour. What you do is who you are.

 

How we help you RETAIN your heroes: (click on the down arrow)

Maximise — Productivity and Profitability

 

You’ve built the right team. Now make them unstoppable.

 

Performance doesn’t come from pressure—it comes from flow.

 

When leaders remove friction, people stop surviving and start performing.

 

Low productivity is rarely a people problem—it’s a leadership and systems problem.

 

If your team is disengaged, distracted, or disorganised, look upstream: the bottleneck is almost always you.

 

What you permit, you promote.

Tolerate toxic behaviour, unclear direction, or chaos disguised as “busy”? You’ll watch your A-Players burn out while the average ones coast.

 

Create clarity, rhythm, and energy—and you’ll watch humans do the best work of their lives.

We help you design the environment, systems, and leadership rhythms where peak performance becomes inevitable—without burnout.
 

How we help you MAXIMISE: (click on the down arrow)

 

The Ripple Effect — The System Around the System

 

Every action. Every conversation. Every decision.


They all create ripples.


When you get the human side of your business right, those ripples turn into waves—of trust, performance, and profit.


Because culture doesn’t stop at your office door; it spills into families, communities, and industries.


This is why we do what we do.


At Väre, we believe businesses are the most powerful vehicle for change on the planet.


When leaders lead like humans, teams thrive, clients feel it, and the world shifts—one interaction, one ripple at a time.


The A•R•M Method is more than a framework.


It’s a movement to redefine what “performance” looks like in modern business—one where profit and purpose don’t compete; they compound.


The Outer System of Sustainable Growth:

  • Culture • Customer • Community — Happy humans create happy customers and healthy communities.

  • Communication • Connection • Camaraderie — The heartbeat of high-performing teams.

  • Impact • Innovation • Integrity — The compass that keeps growth sustainable.


Because at the end of the day, the fate of your business—and the wellbeing of the people behind it—are intertwined.


When you scale with humanity, everyone wins.
 

It’s not about perks, ping-pong tables, or purpose posters.

We design people strategies that actually move the needle—because they’re built on what works: research-backed frameworks, flow-state practices, and leadership systems that align the team and speed execution.

 

Why flow matters: Research links flow with better performance and creativity at work (meta-analysis across industries). We build the conditions for it—clear goals, challenge–skill balance, fast feedback, deep-work protection, and shared scoreboards.

And at the team level, emerging work on group flow shows how shared goals and synchrony can amplify collaboration and output—useful when you’re scaling cross-functional execution.

Whether it is:

  • Attracting and retaining top talent

  • Maximizing team pontential and performance

  • Reducing the people-drama tha derails growth

...we architect cultures that scale with you—so growth feels like momentum, not mayhem.


The Real Problems We Fix

(aka the chaos behind the scenes quietly killing your growth)


  • Strategy that’s sexy on paper—but impossible to staff

    You’ve got a plan… but nobody to run it. Too many cooks, unclear priorities, zero throughput.

    We fix it: Staffable, sprintable, sanity-saving strategy. Clear lanes. Clear owners. Get-Sh*t-Done checkpoints.

  • Wrong people, wrong seats, wrong work

    Everyone’s busy. Few are effective. High performers doing low-impact work while culture-killers get promoted.

    We fix it: Role & rhythm audits + Talent Dynamics. Right people, right roles, right work, right rhythm. No passengers.

  • Aspirational wall words no one lives by

    Your “values” sound cute—until you watch a team meeting.

    We fix it: We operationalize culture—rituals, scorecards, lived behaviors, and leaders who actually model it.

  • Crappy communication and zero feedback loops

    Everyone’s “talking,” no one’s saying what needs to be said.

    We fix it: Real-talk standards, decision-first meetings, and fast feedback cadence. Say it early, say it clearly, move on.

  • High turnover—or worse, slow firing of toxic talent

    You’re bleeding good people while energy-vampires stay on payroll.

    We fix it: Clear standards. Tour-of-Duty ramps. Leaders who coach early and act fast. No more talent drain.

  • Your best candidates ghost you (and go elsewhere)

    Beige ads. Broken process. Top talent swipes left.

    We fix it: Role-specific campaigns, referral flywheels, structured selection. Attract world-class talent on purpose. kjk

  • Big-ass goals… with no accountable plan

    Vision board = elite. Weekly execution = vibes.

    We fix it: 90-day operating plans, 8-week sprints (plan → sprint → review), public commitments, measured momentum.

  • “Busy being busy” and the distraction loop

    Slack pings. Meeting overload. Nothing ships.

    We fix it: Flow rails—clear goals, challenge–skill balance, fast feedback, notification hygiene—so throughput rises and noise drops.

  • Leaders modeling chaos, not clarity

    Too many heroes, not enough systems. Firefighting, multitasking, accidental burnout.

    We fix it: Leader scorecards, time audits, deep-work protection, visible norms—so the team copies clarity, not chaos.

 

How we can help you

 

Strategic transformation that scales humans and results.


At VÄRE, we align the triple bottom line — People, Purpose, and Profit — so you can scale sustainably and live the life your business was built to fund.


Whether you’re caught in the messy middle of growth or ready to rebuild after burnout, we help you design a company that runs like a system, not a circus.

 

Every engagement blends in-person strategy days, live virtual consulting, and online resources — a hybrid model designed for clarity, accountability, and flow.


We always start offsite, away from the daily noise, so you can think bigger and design smarter.
 

Flagship Consulting Experience


  • The Strategic Growth Plan (SGP)

     

    From firefighting to flow — scale with clarity, rhythm, and results.


    The Strategic Growth Plan is where strategy meets science.


    It’s our flagship program for founder-led, people-driven businesses ready to scale sustainably — aligning People, Strategy, Execution, and Cash through the VÄRE lens of flow, focus, and fulfilment.


    We blend data, neuroscience, and practical business architecture to design a growth system that feels less like grind and more like momentum.


    Because real scaling isn’t about doing more — it’s about doing what matters, in rhythm.

     

    How it works:


    The program starts with a deep diagnostic and a two-day in-person strategy intensive (offsite location of your choice or at our HQ in Aspen). Together, we map the science behind scaling sustainably across your business:

     

    1. People: Do you have the right people in the right roles, doing the right work, at the right rhythm?

    2. Strategy: Is your vision clear, differentiated, and aligned with your life goals?

    3. Execution: Are your priorities, meetings, and accountability systems driving flow or creating friction?

    4. Cash: Is your business funding the life you want, or starving it? 

    From there, we reverse-engineer your 12–36-month roadmap, define your next strategic leap, and install the systems to get you there — without chaos.

    What’s included:

    • Business diagnostic + data audit (People | Strategy | Execution | Cash)

    • Two-day strategic design intensive (in-person)

    • Custom Strategic Growth Blueprint — a project management built plan integrating your A•R•M Method foundations

    • 90-day Get Sh!t Done Plans that turn goals into action

    • Blissipline Blueprint workshops to align energy, habits, and leadership rhythm

    • Quarterly recalibration sessions and live hybrid support to stay on track

Why This Works?

Because we build your business around you.

We reverse-engineer your growth plan from the life you want to live — creating a company that gives you freedom, impact, and flow, not one that needs you to babysit it every day.

📍 Delivered as a hybrid experience — a mix of in-person strategy sessions, live virtual consulting, and online resources to keep your team in rhythm between sessions.

  • 12–36 month strategic growth roadmap

  • Flow-based leadership and operating rhythms

  • Team alignment and accountability

  • A business that runs like a system — not a circus

  • The Phoenix Project

    Rebuild your culture. Reignite your people. Redefine your potential.


    When performance drops, pressure rises, or culture fractures, adding more systems won’t fix it.


    You can’t scale dysfunction — you have to transform it.


    The Phoenix Project is a deep-dive leadership and culture transformation for founders and executive teams ready to rise from the messy middle — where growth feels like grind — and rebuild stronger, clearer, and more connected to purpose.


    It’s where the science of scaling meets the art of human reinvention.


    We combine diagnostics, behavioural design, and flow-based experiences to rebuild your company from the inside out — aligning people, purpose, and profit for the next era of performance.

     

    How it works:


    We begin with a full leadership and culture audit, followed by a three-to-four-day offsite immersion designed to burn off old habits and spark the next evolution of your business.


    Through immersive strategy sessions, deep cultural work, and high-flow activities (snow, surf, via ferrata — you choose), your team reconnects to clarity, trust, and alignment while designing a cultural operating system built for sustainable growth.


    From there, we transition into a hybrid consulting engagement that blends in-person intensives, live virtual sessions, and digital tools to embed the transformation long after the offsite ends.

     

    What we deliver:

     

    • Leadership & Culture Diagnostic: audit of trust, communication, and performance rhythms

    • Cultural Operating System Design: principles, behavioural standards, and feedback rituals that turn values into habits

    • Leadership Evolution: transform managers into peak-performance coaches and chaos into rhythm

    • High-Flow Strategy & Connection Sessions: challenge-based learning that reignites creativity and courage

    • 90-Day Get Sh!t Done Plan to activate momentum immediately

Why This Works?

Because culture isn’t a poster or a pep talk — it’s a system.

And when you change the system, you change everything.

We help you build the environment, energy, and example that make peak performance inevitable — so your people don’t just work for you, they rise with you.

 

  • Hybrid experience — in-person offsite + live consulting + digital implementation tools.

  • Host it in Aspen or let us design a destination experience that fuels your next evolution.

  • Redefined leadership identity and aligned executive team

  • Culture rebuilt on principles, not policies

  • Performance rhythm that runs without you

  • Sustainable scale through humans in flow

Other ways to work with us

Financial Strategic Advisory

High-level guidance on cashflow, M&A, or capital raises — through the lens of strategy, culture, and human performance.

Speaking

Inspire, educate, and energize your audience with keynotes and panels that bring the science of scaling to life.

 

Leadership 

Offsites 

Not consulting. Facilitated transformation.

 

 

Executive Coaching

One-on-one leadership elevation for founders and executives ready to lead with clarity, confidence, and flow.

 

LuXcon 

Collective

Built for the people behind the world’s hardest, most beautiful builds.

 

 

Tactical Training Days

Skill-up your people. Unlock your growth.

 

 

Not sure where to start?

Find out which path will move the needle fastest.

Book Your VÄRE Strategy Session → No sales pitch. Just perspective and a clear next step.

Our Approach

We don’t hand you theory. We build a scaling operating system with you—rooted in world-class frameworks, customized to your business, and embedded into your daily rhythms so scaling becomes inevitable.

Most consultants leave you with a binder. We leave you with a system your team can actually run—strategy that’s staffable, sustainable, and broken into sprints that get sh*t done.

That’s how we fix the people problems at the root of scaling, so your team stops grinding and starts multiplying impact.

The Methodologies We Have Been Trained In Over the Years:

  • Scaling Up (Verne Harnish) | Align people, strategy, execution, and cash so growth fuels itself.

    In Action:

     

    • People in the right seats
    • Weekly rhythms (huddles, priorities, quarterly reviews)
    • Cash conversion cycle tracked as a scoreboard
    • 3-5 year thrusts focused on what really moves the needle

     

    We don't hand you a one-page plan—we install it into your project board where priorities, owners, cash, and accountability are tracked every week.

  • Genius Group (Roger James Hamilton) | Align people and businesses through Wealth & Talent Dynamics and the iLab Accelerator

    In Action:

    • Wealth & Talent Dynamics → profiles for founders & teams (value creation, decision style, best-fit work).

    • Core benefits: right people in right roles, less friction, more flow.

    • iLab → align vision, cash flow, and ecosystem; reset the founder’s role.

     

    We use profiles to run role audits and iLab principles to reset the business model so leadership stops being the bottleneck.

  • Flow Research Collective (Steven Kotler & team) | Neuroscience of peak performance and flow for leaders and teams.

    In action:

    • Shrink 10-year BHAGs into 3-year obsessions with “impossible timelines.”

    • 8-week cycles: plan → 6-week Get-Sh*t-Done sprint → review/reset.

    • Flow triggers: clear goals, challenge–skill balance, fast feedback.

    • Deep-work culture: “F** Off, I’m Flowing.”*

     

    This fast feedback loop raises the floor—cutting waste, dead weight, and toxic lag.

  • Mindvalley | Break limiting rules and embed personal transformation into culture.

    In action:

    • Brules & Culturescape → identify and break the outdated belief rules.

    • Means vs. End Goals → focus on energizing outcomes, not busywork.

    •  Blissipline → daily rituals that compound culture.

     

    We turn wall words into lived, measured behaviors.

  • Scaleable & Saleable (The Entourage) | Practical scaling strategies that build optionality for founders.

    In action:

    We design models that grow profitably and stay attractive to buyers/investors—while still delivering freedom and impact for the founder.

  • Additional Influences | We pull from leading thinkers on exponential growth, leadership, and culture.

    In action:

    • 10x Is Easier Than 2x (exponential > incremental)

    • Who Not How (leverage the right whos)

    • The Gap and the Gain (fuel momentum)

    • Brené Brown (trust & courage)

    • Simon Sinek (purpose & why)

    • Chris Voss (negotiation & influence)

    • Sheila Heen (feedback & hard conversations)

  • The Science of Scaling (Hardy & Erickson) | Simplify, focus, and sequence growth for maximum leverage.

    In action:

    • Find the sweet spot → fewer products, higher margin.

    • Nail it, then scale it → expand only after repeatability.

    • Track leading metrics (CAC, conversion, retention).

    • Say “no” more than “yes”—avoid the Do-More trap.

     

    We help you own your niche, charge more, streamline ops, and scale on solid ground.

Why This Works?

 

We don’t just install frameworks. We merge them into a staffable, sustainable scaling system that fixes the real bottlenecks:

  • Strategy broken into sprints with clear owners and checkpoints.

  • Culture transformed from wall words into lived, measured behaviors.

  • Teams aligned, toxic-free, and working in their genius zones.

  • Leaders modeling deep work, not firefighting.

  • "Impossible" goals made achievable through disciplined cycles.

  • Cash fueling growth not choking it.